Types of Advertising Hot air Balloons

 

Z Type

The Z Type is 24 Gore Balloon and is perfectly designed to accommodate any logo or product on the side of the balloon.

XR Type

Designed for competition Balloon this super smooth design is perfect for Artwork while giving the pilot more control while flying

Special Shapes

Increase your brand awareness by replicating your Character, Product or Logo in the form of a Special Shape balloon.

 

Why Advertise on a Hot air Balloon?

Hot air Balloon advertising has been proven to be one of the most effective advertising tools around. How many advertising products will people take the time to photograph and share online? It is true wherever a Hot air Balloon flies whether it is a flight of a Town or City or attending an event you are sure that tens of thousands of people are seeing the Balloon, Photographing the Balloon and increasingly sharing their photos of the Balloon online regardless of any advertising on the balloon.

Under £0.01p for 1000 people to see the Balloon

In a balloons lifetime which for an advertising balloons is generally around 5-7 years Heavy use or 7-10 years moderate use you can expect tens of millions of people to physically see the balloon. Whether that is because the balloon goes to events or flies over populated areas they capture the attention of all that see it. The more it flies the more people see it and the more people see it the less it costs you for a single person to see the balloon. This generates a Cost per Impression (CPI) far lower than other forms of advertising. It is not just limited to people physically seeing it, with modern camera phones and social media one person can make their 300+ (Facebook average) friends see the balloon, with many people also using Twitter, Instagram and Tik Tok. If the Hot air Balloon is at an event it will likely get captured within Local or national press depending on the event increasing the reach of the Balloon still further.

Advertising suited for all Ages

Whether the product or brand is targeted at a young audience or an older audience Hot air Balloon advertising appeals to all ages. Depending on the demographic or target audience the Hot air Balloon can be an effective advertising tool to engage with your target audience.

An Advertisement that People Remember

Research was done following a recent Balloon festival in the UK and it found that 100% of people could remember the names of Companies and Brands on the side of at least 5 of the Balloons several weeks after the event, More specifically people could remember the Special Shape Balloons which attended the event.

What will my Balloon look like?

We can build a hot air balloon to suit any brand, logo, product or organisation. Some people will already have an idea of what they want and will give us the specifications for this design and some just leave it to our designers to create their balloon. Before any production begins we always provide a visual of what the balloon will look like to ensure it meets your requirements.

How much does an Advertising Hot air Balloon Cost?

Costs for hot air balloons inevitably vary depending on the size and shape of the balloon however as a guidance the typical pilot plus one or two passengers starts at £13,910 (excluding VAT). Price as of April 2023 please check with us to confirm actual price.

Media Friendly advertising tool

Because Hot air Balloons are public friendly and attract people to events like the Bristol Balloon Fiesta which attracts 500,000 people alone so do the Media. The Bristol Balloon Fiesta each year plays host to the Like of the BBC, ITV Local and National Papers as well as International press organisations. All these media outlets focus on the festival in which a significant portion is given to the Hot air Balloons in attendance.

More than an advertising tool

While the Balloon is advertising depending on the Balloon you can also take Guests, Staff, Media or VIP’s flying at the same time. This provides a unique experience clients or people remember rivals or other companies cannot provide making people remember the name by saying ‘I flew in COMPANIES NAME Balloon’.

Need help with your idea?

Our team are ready to help you with any questions or ideas you may have. We are always happy to chat with you and offer a free consultation on your project to make sure you get the right Hot air Balloon for your marketing needs. Please feel free to contact us with any queries you may have.